Skip to Content
Small Business

Fort Payne Chosen for Main Street Alabama Revitalization Program

Main Street Alabama hopes to bring new jobs, businesses and visitors back to Fort Payne through its downtown revitalization program.

The DeKalb County city, along with Elba and Jasper, were recently selected as Designated Main Street communities. Main Street Alabama, a statewide effort, uses the Four Point Approach to strengthen downtowns through organization, promotion, design and economic restructuring.


Mary Helmer, the nonprofit program’s state coordinator, said each town will receive board development, goal setting, work planning, technical assistance, quarterly training, and a market study with strategies for continued growth.

“When a community is ready for Main Street, as these three are, the time-tested Four Point Approach works,” she said.

Main Street Alabama has worked in several communities, including Alexander City, Anniston, Athens, Birmingham, Decatur, Dothan, Eufaula, Florence, Gadsden, Monroeville, Opelika, Oxford and Selma. Municipalities can get involved by participating in new city application workshops each January and submitting an application in early May.

Fort Payne and the DeKalb County Economic Development Authority said the city has also been accepted into the Valley Sustainable Communities Program, a initiative sponsored by the Tennessee Valley Authority and managed by Boyette Strategic Advisors.

The goal of the program is to make Fort Payne more attractive to new and expanding businesses.

“This new program provides us with the opportunity to document, further develop and be recognized for our sustainable initiatives, which will help differentiate us in the tough competition for new corporate investment and job creation,” said Jimmy Durham, executive director of DCEDA.

June 10, 2015

By Lucy Berry |

Small Business

How UAB and Innovation Depot are Partnering to Help Budding Entrepreneurs

Stay connected to what's happening in Alabama now.

  • Enter your email address to receive periodic updates on the evolution of business in Alabama.

Ready to start your company's next chapter in Alabama?

Alabama may be small in size, but its ability to accommodate businesses seeking success is vast. See why companies like Mercedes, Airbus, Hyundai, and Honda have decided to call Alabama home.

Find A Site Learn More About Alabama