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Alabama-built Elantra stars in Hyundai Super Bowl 50 ads

Alabama auto industry

Hyundai is showcasing the features of its redesigned 2017 Alabama-built Elantra sedan in Super Bowl 50 commercials starring actor Ryan Reynolds and a pair of frightening but chatty bears. The two spots are part of a Super Bowl blitz by the automaker, which has...

Written by Jerry Underwood

Alabama-made Ridgeline Super Bowl 50 spot leads the flock

Alabama auto industry

Honda is using a flock of sheep to sing the praises of the automaker’s all-new 2017 Alabama-made Ridgeline pickup in a 60-second commercial during Sunday’s Super Bowl 50. Honda this week offered a sneak peak of its “A New Truck to Love” spot featuring...

Written by Jerry Underwood

Alabama mayors share 2016 growth priorities

Alabama auto industry

Made In Alabama checked in with the mayors of the state’s four largest cities to get an idea of their 2016 economic development priorities and how their growth strategies paid off last year. Montgomery Mayor Todd Strange believes Alabama’s capital is primed for growth...

Written by Jerry Underwood

Honda shows off Alabama-made Ridgeline in Detroit

Alabama auto industry

DETROIT – The next Alabama-made vehicle made its debut today at the North American International Auto Show – the all-new 2017 Honda Ridgeline pickup, which is joining the production lineup at the automaker’s Lincoln assembly plant. Appearing in dealer showrooms in the spring, the...

Written by Jerry Underwood

Alabama 2015 auto production tops 1 million, setting record

Alabama auto industry

Alabama’s three global automakers combined to produce more than 1 million vehicles in 2015, the first time the state’s annual output has reached that big-league milestone. Mercedes-Benz, Honda and Hyundai produced a total of at least 1,033,095 vehicles last year, according to the Economic...

Written by Jerry Underwood

Hyundai to add Santa Fe Sport to Alabama production lineup

Alabama auto industry

MONTGOMERY, Alabama – Hyundai said today it plans to add the Santa Fe Sport SUV to the production lineup at its Alabama plant, diversifying the product mix at a facility that turns out the automaker’s top-selling U.S. sedans. Hyundai will invest $52 million to...

Written by Jerry Underwood

Business Facilities names Alabama ‘State of the Year’ for 2015

Alabama auto industry

Business Facilities magazine said today it has selected Alabama as its 2015 “State of the Year” after landing a string of coveted economic development projects from Polaris Industries, Google and other companies. This is the first time Alabama has claimed the site-selection publication’s highest...

Written by Jerry Underwood

Alabama-made Honda Ridgeline to star in Super Bowl ad

Alabama auto industry

Honda plans to show off the all-new 2017 Ridgeline pickup – its next Made-in-Alabama model -- in a Super Bowl commercial following its unveiling at next month’s North American International Auto Show. The automaker said today that the Ridgeline will make its television debut...

Written by Jerry Underwood

Honda Alabama economic impact: $6.8 billion in 2014

Alabama auto industry

Honda’s sprawling Alabama auto assembly plant generated $6.8 billion in economic activity in the state last year, underscoring the far-reaching impact of the automaker’s $2 billion facility in Talladega County. An analysis released today outlines how Honda Manufacturing of Alabama and its Tier-1 suppliers...

Written by Jerry Underwood

Hyundai to launch production of redesigned 2017 Elantra in Alabama

Alabama auto industry

LOS ANGELES -- Hyundai showed off the redesigned 2017 Elantra sedan at the Los Angeles Auto Show on Wednesday, with the automaker giving the Alabama-made vehicle a bolder aerodynamic design, more interior space and other significant new features. The sixth-generation Elantra – one of...

Written by Jerry Underwood

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