MONTGOMERY, Alabama — A handshake in a Huntsville restaurant one night last December signaled success in Alabama’s campaign to land Remington Outdoor Co.’s hotly pursued expansion project. Getting to that point, however, required intense planning, skillful teamwork and an ideal site for the company.
“Project Traveler, ” the codename given to the recruitment effort, climaxed Monday when Remington announced plans to open a $110.9 million production facility in Huntsville that eventually will have more than 2,000 jobs.
This story recounts how Project Traveler unfolded over a six-month period.
By the time Remington’s expansion project came into play in mid-2013, Alabama’s economic development team had already crafted a strategy aimed at attracting firearms makers to the state, stressing Alabama’s firearms sporting heritage, business-friendly climate, highly regarded workforce training programs and its manufacturing history.

