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The Alabama Workforce Council has presented a new set of recommendations to Governor Robert Bentley, including the creation and implementation of a new unified and universal brand for the Alabama Workforce System.

The idea goes beyond just a logo, said Ed Castile, deputy secretary of the Alabama Department of Commerce, director of the worker training agency AIDT and a member of the Alabama Workforce Council.

“It’s really about the content of a program,” he said. “We have people at various stages of education and training. Many want to go to a higher level or want a new job, or maybe they’re just trying to enter the workforce. At the same time, we have businesses who need workers too, and we hope this becomes their destination to find what they need.”

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