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Commerce to lead Alabama trade mission to German business hub

MONTGOMERY, Alabama — Commerce Secretary Greg Canfield is leading a delegation of Alabama business leaders on a trade mission to Germany this week, resuming the strategic trips to overseas commercial hubs that have helped state-based companies explore new markets and partnership opportunities.

The journey to Munich and nearby Augsburg is the Alabama Department of Commerce’s first trade and business development mission since before the pandemic, when an Alabama team traveled to the United Arab Emirates in September 2019.

The mission begins Sunday and lasts through Wednesday.

Commerce’s Office of International Trade is teaming with the U.S. Commercial Service to organize the mission, which focuses on providing international opportunities to minority-owned Alabama companies by allowing them to meet with potential European partners.

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