Alabama-made Ridgeline Super Bowl 50 spot leads the flock
Honda is using a flock of sheep to sing the praises of the automaker’s all-new 2017 Alabama-made Ridgeline pickup in a 60-second commercial during Sunday’s Super Bowl 50. Honda this week offered a sneak peak of its “A New Truck to Love” spot featuring a talking dog and sheep singing the classic Queen tune “Somebody…
Honda shows off Alabama-made Ridgeline in Detroit
DETROIT – The next Alabama-made vehicle made its debut today at the North American International Auto Show – the all-new 2017 Honda Ridgeline pickup, which is joining the production lineup at the automaker’s Lincoln assembly plant. Appearing in dealer showrooms in the spring, the second-generation Ridgeline is arriving on the market at a time when…
Alabama 2015 auto production tops 1 million, setting record
Alabama’s three global automakers combined to produce more than 1 million vehicles in 2015, the first time the state’s annual output has reached that big-league milestone. Mercedes-Benz, Honda and Hyundai produced a total of at least 1,033,095 vehicles last year, according to the Economic Development Partnership of Alabama, a key player in the growth of…
Alabama-made Honda Ridgeline to star in Super Bowl ad
Honda plans to show off the all-new 2017 Ridgeline pickup – its next Made-in-Alabama model — in a Super Bowl commercial following its unveiling at next month’s North American International Auto Show. The automaker said today that the Ridgeline will make its television debut to more than 100 million viewers during the third quarter of…
Commerce, allies target Alabama auto sector growth
Alabama’s auto sector is charging forward, with record-setting production and new expansion activity that’s adding more muscle to the state’s prominent position in a global industry. Just this week, a new analysis showed that Honda’s Alabama assembly plant had an economic impact totaling $6.8 billion in 2014. A similar study this year focusing on Hyundai’s…
Honda Alabama economic impact: $6.8 billion in 2014
Honda’s sprawling Alabama auto assembly plant generated $6.8 billion in economic activity in the state last year, underscoring the far-reaching impact of the automaker’s $2 billion facility in Talladega County. An analysis released today outlines how Honda Manufacturing of Alabama and its Tier-1 suppliers have become an economic powerhouse, together responsible for more than 43,000…
Alabama auto facilities add green projects to line-up
LINCOLN, Alabama – Since the first dealer-ready Odyssey rolled down the assembly line at Honda’s Alabama plant on Nov. 14, 2001, the automaker’s facility has produced more than 3.2 million vehicles and engines. In the past 13 years, the $2 billion plant that sprawls over an area the size of 65 football fields has produced…
Alabama auto production sets record in 2013, with more gains expected
MONTGOMERY, Alabama — Alabama’s three auto assembly plants combined to break a production record in 2013, surpassing the previous year’s total by 4 percent and stoking optimism that output can continue to rise. The Alabama assembly plants of Honda, Hyundai and Mercedes-Benz produced a total vehicle count of at least 915,000 last year, beating the…